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Inadditionthecampuscommunitywasencouragedtondcreativewaysfortheuniversitytoforgestrongbondswiththeregion.ForinstancetheAlumniAssociationandNMUAthleticspartneredwiththeMarquetteDowntownDevelopmentAuthoritytoprovideNMUGameDayactivitiesforthefamiliesandbusinessesoftheregionandIamproudofthestrongpresenceNMUhasdisplayedatcommunityeventssuchastheFourthofJulyparadesinMarquetteandIshpeming.Iwasalsoprivilegedtomakesignicantaddressestothebusinesscommunityveteransandalumnithroughouttheyearandprovideongoingopenforumsonuniversityissuesandopportunities.IhavealsobeenfortunatetobeabletoexpandthroughthePresidentsOfceNMUsrolewithourpartnerorganizations.ForexampleIwasinvitedtojointheBoardofDirectorsandassistinthedevelopmentoftheWesternAthleticHockeyConference.IwashonoredtobeelectedasChairoftheGreatLakesIntercollegiateAthleticLeagueGLIACBoardofDirectors.IalsoservedontheBoardofDirectorsfortheLakeSuperiorCommunityPartnershiptheareaseconomicdevelopmentorganization.YearonealsomarkedasubstantialrethinkingofNMUsmarketingandbrandingleadingtotheengagementofaworldwidebrandingcompany.WebeganimplementingastrategytobuildconsensusaroundnewapproachestoestablishingNMUsidentityinthehighereducationmarketplaceandre-brandingoftheuniversitysprintedandelectroniccommunicationsassetsandmaterials.