Programs

Marketing Minor

All marketing minors must earn a 2.00 GPA.

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For course description, click on the course.

• Total Credits Required for Minor

  20

• Core Course

  4
• MKT 230 Introduction to Marketing

  4
• Electives

  16
• Choose four courses from the following:
• MKT 310 Marketing for Entrepreneurship (4 cr.)
• MKT 331 Retailing and Supply Chain Management (4 cr.)
• MKT 335 Consumer Behavior Analysis (4 cr.)
• MKT 360 Controversial Issues in Marketing and Management (4 cr.)
• MKT 411 Professional Selling (4 cr.)
• MKT 430 Services Marketing (4 cr.)
• MKT 432 Advertising and Integrated Marketing Communications (4 cr.)
• MKT 466 International Marketing (4 cr.)
• MKT 470 E-Commerce and Digital Marketing (4 cr.)
• MKT 495 Special Topics in Marketing (1-4 cr.)