MARQUETTE Ã‚– Northern Michigan University and the Great Lakes EntrepreneurÃ‚’s Quest will present a live broadcast of the GLEQÃ‚’s Ã‚“Market and Competitive AnalysisÃ‚” training session. It will air from 6-8 p.m. Wednesday, Jan. 28, on cable channel 20.
The free training session will cover the process of analyzing an industryÃ‚’s strengths, weaknesses, opportunities and threats; the process of performing market analysis; and the determination of target customers, demographics, target markets and market segments.
The GLEQ is a nonprofit educational program designed to accelerate the formation of high-growth companies across Michigan through training, networking, and a two-path business plan competition with prize awards exceeding $200,000.
For more information, visit www.gleq.org.