Course Description


BUS 590 Strategic Management
3 cr.
Prerequisite: BUS 500, BUS 530, BUS 540, BUS 550, BUS 560, BUS 570, BUS 580

Strategic management is a study of the process of developing an integrative plan for a company to progress toward the achievement of its goals and objectives. The interactive roles of the board of directors and senior managers are emphasized. Techniques are used to integrate middle level managers and supervisors into the planning process. Strategic management requires the implementation of a macro-environmental analysis and the use of accounting, finance, marketing, management, and quantitative and statistical tools. This is the capstone course in the MBA program and requires a research project and report.